google page のバックアップ差分(No.1)

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• google page へ行く。
  • 1 (2012-09-26 (水) 19:45:56)
  • 2 (2012-09-27 (木) 17:24:21)
  • 3 (2012-09-29 (土) 06:36:29)

• 追加された行はこの色です。
• 削除された行はこの色です。

At this point, even the most inexperienced Web marketer is aware of the vital role that social media plays in promoting a brand on the Internet. Of course, almost everyone has a presence on at least one of the major social destinations, mainly Facebook and Twitter, but what many people seem to overlook are the seemingly endless amounts of smaller, alternative social networks at their disposal.

In addition to the "Big 5" social networks [http://www.google.com google]  (Facebook, Twitter, LinkedIn, Google+ and Tumblr), there are a wide variety of different places that users can go to be social on the 'Net. Some of these sites are aimed at specific lifestyle markets, some provide specialized services like user reviews or checking in, and some are simply older or smaller takes on the social network platform that we all know and love.

There are obviously many ways for marketers to approach social media. It would certainly behoove everyone to make their presence felt on Facebook and Twitter, because the number of users and levels of engagment on those two sites are so astronomically high compared to their competitors, but beyond that, the sky is really the limit for companies trying to optimized their Web profiles.

This issue becomes more difficult to address when you consider the very broad defintion of "social media." For some, social networks are only those like Facebook or Myspace that are built around the idea of users having their own unique profiles, which are the focus of the site. Others define social much more loosely, referencing any site that gives users a chance to share and interact with content. Because of this, the opportunities for social media marketing are, in a way, limitless.

Local businesses probably want to seek out services like Yelp or Foursquare, which give users a chance to write reviews or check in to local shops, respectively. Companies that operate in more niche markets by offering products or services most useful to a specific group can seek out social networks that serve the interests of these unique customers. Other businesses have the opportunity to market themselves in unique ways, such as in pictures or video, by jumping on board with specialized social networks that focus on these types of content. Here's a list of some of the best social media sites on the Web today that covers all of these areas and more.